Research and Planning - Digipak: Drafts of digipak

As a group, we created drafts for our digipak in order to get a rough idea on what we want to create for our final idea. We also asked for feedback so we could look at the positives and negatives of our draft. With this feedback, we was able to then create the next draft after this to improve.

This is our first draft:

This is some of my feedback:

Positives:

• Images are good.
• Clear theme.
• Consistency in overall style.

Negatives:

• Artist name bigger.
• Try and arrange faces a little better.
• Typography on the back.
• Information missing.

This is our second draft:

This is some of my feedback:

Positives:
- Colours are consistent
-Clear artist image

Negatives:
-Put same effect from the front on the back.

-Tracklist typography clearer

-So much cloud, what is the purpose of this? 

-Doesn't look like the same campaign, top two to the bottom two.